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We are pleased to announce Way Forward Signage Co. – return to work signage for the COVID era.

Co-created by HASTINGS Architecture and New York branding firm Base Design, Way Forward Signage Co. provides beautifully designed and legible signage solutions for “reopening”. The goal of Way Forward Signage Co. is to develop signage that focuses on the health and well-being of employees and customers, and that makes it easier for companies to reopen safely.

Informed by extensive research and workplace application, clear iconography and instructions convey these messages in a simple, effective, and elegant manner. “In reopening our office, we saw the need for well-designed and carefully considered signage that encourages the behaviors that will reinforce health and safety,” says David Bailey. “We quickly realized that these signs would be with us for some time which requires good design to help keep the message fresh and present.”

Way Forward Signage sells packages that are tailored to a variety of businesses, users, and typologies that communicate prescient information for navigating COVID safety requirements. Based not only upon research, but also actual, tested applications, these signs, when applied with a common-sense layout, will lend confidence in sharing spaces with others.

“We were hearing from multiple clients about the need for back-to-work signage,” explains Geoff Cook, Partner at Base Design. “After recognizing that these signs would be more permanent than temporary, a survey of the market offered no intuitive, well-designed options that one wants to live with. We then decided to take matters into our own hands. With Way Forward Signage, our focus is as much on design integrity as it is on promoting optimism, while keeping public health safety information at the forefront.”

Packages are available for purchase at www.wayforwardsignage.com and range from $275 to $745 depending on the specific package selected. Individual signs are also available for purchase.

A percentage of the proceeds will be donated to Direct Relief to support getting protective

HASTINGS creates a virtual parklet as part of PARK(ing) Day 2020.

Hastings Architecture